Updated: Oct 3, 2019
We are fortunate, in Canada, to have four distinct seasons. Fall happens to be one of our favourites. The colours, the smells, the hints of holidays to come... the accessories! As the temperatures cool down, we start to bundle up, with lots of great swag, making it a great season for those of us in the business of promotional products. We wanted to share a few fall themed promotional ideas with you that really embrace the autumn season.
Say “I care” with an umbrella. Custom umbrellas make a great corporate gift or branded retail item. They are economical, valuable to the recipient and completely customizable. According to Ibis World a whopping 45% of North American consumers own a promotional umbrella and those who do own them keep them for an average of 14 months. The same article suggests that one umbrella receives an average of 1,100 impressions throughout its lifetime (making it about 1 cent per impression). Pretty impressive advertising statistics even in the digital age! Umbrellas are a great option for any season but autumn in particular because you never really know what you are going to get!
While we hate to harbour on the coming of nastier weather, why not help your consumers embrace it by embracing them in the warmth and comfort of a great jacket. If you know us at all you know we are suckers for outerwear so it should come as no surprise to see another rain jacket / windbreaker in our top picks. We have several Canadian and international go-to brands for quality outerwear and they never disappoint. Whether you are giving your team a thank you gift for a great season, or branding a retail item with your business for online or on-location sales, this type of high quality item of real substance can make a lasting impression on a client or employee. According to Fairware, outerwear, like jackets, are of the promotional products kept the longest by Canadian consumers and typically receive over 6,000 impressions throughout their lifetime.
3. Custom Socks
Everybody loves a good pair of shnazzy socks. That sneaky fashion statement that really completes a look and makes the wearer feel that much more put together. Keep toes warm, snug and looking good with a set of branded custom socks. You can go wild with some fancy knit knee highs, or simple and sleek with a thin pair of every day work socks. Fall is the season of returning socks and nothing feels better than a fresh pair. You can say a lot more than you think with a pair of socks, we just wrapped up a project for OLG and shark week with a pair of flashy feet warmers, stay tuned for details.
Ah yes, socks for your noggin. That trusty friend who's always there for you on bad hair days... You really can’t go wrong with a custom toque. Even the simplest of designs and materials are a great option. Although we're pretty sure that once you learn of the incredible design options and how economical they are you will be enticed to do something a little more adventurous. You can make an awesome and impactful statement on moving mugs all over the place. Ask us for some ideas to keep your audience’s noggins cozy, warm and stylish this fall and winter. Hats are a low cost promotional item that provides value to the consumer and receives a high number of highly visible impressions, typically 2,300 in a lifetime, despite the fact that the lifespan of the average promotional hat is just 10 months by the original owner.
5. Fingerless Mitt
We can't believe we are touting these bad boys, a few years ago you wouldn't catch us dead in these, but they've come a long way from the days of the velcro comb-over-reminiscent styles. What's more, we couldn’t leave your hands (entirely) out of the equation. No one is stopping you from going full finger… but a good pair of fingerless gloves are super useful and fashionable this time of year. I don’t know about you, but come fall, I’m not quite ready to commit to winter-ware, nor accept that it (below zero weather) is just around the corner. It also means your audience might come back to find something to cover the rest of their paws when the seasons do begin to switch again. Fear not, gents, if you thought the finger-free glove was a luxury only intended for ladies, you are wrong. We’ve got you covered… well partially.
And there you have it: five fun, functional fall meaningful merch ideas curated with care for you by us. We hope you enjoyed them, have any you would like to share with us? We'd love to hear from you! Get in touch to start your project today!